Daniel Shulman helps companies, organizations and individuals create a culture of innovation resulting in securing and leveraging exclusive rights to the things that make them different.
Dan helps clients unlock the value of their innovation by ensuring that intellectual property—the tool that makes their innovation exclusive—allows clients to profit from their best ideas by being different, and staying different, from their competitors. Dan both enforces and defends their rights through proven corporate strategies and culture-building methods to protect both known and unknown innovations within an organization. When necessary, Dan leads his clients’ efforts in monetization, licensing and litigation, and also vigorously defends their innovations when accused of infringement.
Dan handles the full spectrum of intellectual property from complex patent, trademark, copyright and trade secret litigation, to all aspects of patent and trademark prosecution and portfolio management. Clients depend on him to litigate cases through jury verdict if necessary, while also considering cost-effective alternatives in and out of the courtroom. He also advises clients on false advertising issues, including clearance work and litigating and resolving advertising disputes in court and at the National Advertising Division of the Better Business Bureau.
As a former Chief IP Counsel for multibillion-dollar companies, Dan has a successful record of managing all innovation and thousands of worldwide patents and trademarks, increasing IP portfolio scope and quality, and delivering on business goals. Drawing on his in-house experience, he understands the challenges businesses face, and values being knowledgeable in all areas of intellectual property law versus specializing in one, offering clients quality service as outside counsel, and meeting or exceeding a client’s budget expectations.
My clients gain exclusive rights to the very things that make customers want to buy from them, securing them solid and profitable rights to their innovations.
Experience
- As first chair litigator, won a multimillion-dollar jury verdict of willful false advertising and patent infringement for an industry leader in industrial fans, after taking over the case following discovery.
- Obtained a favorable settlement in a patent case quickly after the filing of a district court complaint on child-restraint closures for Reynolds Presto Products Inc.
- Obtained favorable settlement and valuable license rights in patent case quickly after filing complaint on child-resistant closures in Reynolds Presto Products Inc.
- Obtained a rare General Exclusion Order in the U.S. International Trade Commission, halting all child-restraint slider products infringing Reynolds Presto Products Inc.’s patents, regardless of source, from entering the United States.
- Represented a start-up clothing company in enforcement of client’s trademark, resulting in favorable settlement preserving all of client’s trademark rights and limiting the competing brand
- Aided an 89-year-old patent holder on a quilting iron in finding a licensing partner to bring her product to market with payment of both patent royalties and name image and likeness royalties for associating her story with the product.
- Obtained judgment of willful patent infringement, treble damages, attorneys’ fees, permanent injunction and assignment of the infringer’s patent application in a case involving infringement of client’s gemstone-based investment product patents
- Overturned a default judgment, after being hired by the client when the default judgment was obtained against them, and obtained a favorable settlement in a trademark case preserving all client’s trademark rights and limiting a competing brand.
Credentials
Education
- Loyola University Chicago School of Law, J.D., 1999
- Northwestern University, B.A., 1996
- Physics, Mathematics, Integrated Science Program
Bar Admissions
- Illinois, 1999
Court Admissions
- Supreme Court of Illinois, 1999
- U.S. Supreme Court, 2017
- U.S. District Court, Northern District of Illinois, 1999
- U.S. Court of Appeals, Seventh Circuit, 2002
- U.S. Court of Appeals, Federal Circuit, 2000
- U.S. District Court, Western District of Michigan, 2017
Affiliations
- Adjunct Professor of Law, Legal Writing and Appellate Advocacy, Loyola University Chicago School of Law
Other Admissions & Certifications
- U.S. Patent and Trademark Office, 1999
Recognition
- Best Lawyers in America® – Litigation: Intellectual Property; Litigation: Patent; Patent Law (2023-2026)
- Leading Lawyers – Advertising & Media Law; Copyright & Trademark Law; Intellectual Property Law; Patent Law; Trade Secrets/Unfair Competition, Leading Lawyer (2023-2026)
- Managing IP – Patents, IP Star (2025)
- Managing IP – Trademarks, IP Star (2025)
- Super Lawyers – Intellectual Property; Intellectual Property Litigation; Appellate; Media and Advertising; Technology Transactions (2026)
Insights & Events
Publications
Schedule A Litigation Scheduled for Demise?
June 5, 2026
News
26 Vedder Attorneys Recognized in 2026 Illinois Super Lawyers
January 26, 2026
Publications
Federal Circuit Draws Tight Boundaries Around Functional Claiming
October 21, 2025
News
76 Vedder Price Attorneys Recognized in 2026 Best Lawyers® in America
August 21, 2025
News
Daniel Shulman to Serve as Moderator at Consero Global IP Management Forum 2025
April 4, 2025
Publications
Review of Trademark Portfolios Necessary in Light of Recent Decision Confirming Narrowness of “Zone of Expansion” Doctrine
March 24, 2025
Speaking Engagements
2024 Vedder Price Intellectual Property Seminar
October 15, 2024
Blogs
E-Tailer Beware: The Seventh Circuit Clarifies the Framework for Enforceability of Digital E-Commerce Agreements
September 24, 2024
Intellectual Property Issues in Consumer Goods Series
Vedder proudly presents Dan Shulman’s “Intellectual Property Issues in Consumer Goods” Series. In these six approximately 20-minute webinars, Dan leverages his experience as former Chief Intellectual Property Counsel for a consumer good company to highlight the pressing intellectual property issues every consumer goods company should be thinking about, and offers a glimpse of the kinds solutions he brings to his clients based on his unique in-house experience.
- Episode 1: Protecting Your Brand Against “Too-Close” Private Label Branding
- Episode 2: Capturing Your Manufacturing Innovation
- Episode 3: The Tensions Between Your Trademarks and Advertising Claims
- Episode 4: Innovating for Your Customers (Without Giving it to Them)
- Episode 5: What’s the Best Use of Your Patents?
- Episode 6: Resolving (and Avoiding) IP Litigation with Your Competitors
